Brand Value
New Product Validation
Funding
Retail
Replenishing Happiness
Demand Profile
Inventory position exceeded expected maximum inventory due to dip in demand by 10.6% further impacting overall revenue by $385,274
A close look at Josh’s day
Lack of buying insights
Josh managed the Home & Office Interiors section for a retail giant. He struggled to keep up to his customers’ decor demands, due to lack of insights on consumer buying behavior at the right time.
Absence of actionable reports
Data on consumer buying collected by Diana's analysis team took way too long to process into timely, relevant and actionable reports. For example, trend mapped on a festive week was irrelevant after the vacation shopping.
No track of inventory
With no record of instant data of stock in stores and warehouses, Josh was unable to track productive or excess inventory in real-time. Transfer opportunities were missed and inventory was wasted.
Managers like Josh were concerned about impact on their bottomline and how they could streamline replenishment.
“Our new business strategy was all about delivering value to our customer, allowing them to offer happiness to their end-buyer.”
We needed to support this strategy with a consistent process – in both systems and actual hands-on operations. We wanted it to reflect the changing nature of our business; it wasn’t something we had when we started this journey. We discovered it along the way.
Product Team
4R Systems
We started with consumer happiness at the heart of the process
For the end-consumer, it was a win-win where they could bag a score of great deals.
ADVANCED ALERTS
Allowed people like Josh to plan well in time for holidays and long weekends to include offers and discounts.
The hardwork of innovation
Focused on the end user benefit, we built and implemented the product roadmap centered around delightful customer experiences.
While it was displayed to several strong prospects, buyers could relate to the empathy at the core of product.
4R Systems saw positive impact to metrics like
“I want to thank you for the incredible job you did on our clickable prototype. The conference was a success and we were able to share with several strong prospects. We will continue to iterate on this as we move forward in the development process.”
Marsha Shapiro
SVP Product Management, 4R Systems
