Understand How A Service Is Implemented By The Company And
Used By The Customers
What customers (and even employees) come in contact with?
What are the activities that a customer performs while interacting with a service?
What are the actions that occur directly in view of the customer?
What are the steps and activities that occur behind the scenes to support onstage happenings?
What are the internal steps, and interactions that support the employees in delivering the service?
Instrumental in complex scenarios spanning many service-related offerings
Think of service blueprints as a part two to customer journey maps. Blueprinting is an ideal approach to experiences that are omnichannel, involve multiple touchpoints, or require a cross functional effort
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