Using real-time analytics to create a better retail process Positive impact to metrics like
Absence of actionable reports
Data on consumer buying collected by Diana's analysis team took way too long to process into timely, relevant and actionable reports. For example, trend mapped on a festive week was irrelevant after the vacation shopping.
No track of inventory
With no record of instant data of stock in stores and warehouses, Josh was unable to track productive or excess inventory in real-time. Transfer opportunities were missed and inventory was wasted.
Lack of buying insights
Josh managed the Home & Office Interiors section for a retail giant. He struggled to keep up to his customers’ decor demands, due to lack of insights on consumer buying behavior at the right time.
Managers like Josh were concerned about impact on their bottomline and how they could streamline replenishment.
“Our new business strategy was all about delivering value to our customer, allowing them to offer happiness to their end-buyer.”
We needed to support this strategy with a consistent process – in both systems and actual hands-on operations. We wanted it to reflect the changing nature of our business; it wasn’t something we had when we started this journey. We discovered it along the way.
For the end-consumer, it was a win-win where they could bag a score of great deals.
Cohesive system showing real time alerts to analyse data, past trends, detect anomalies and start modeling to discover useful information.
Allowed people like Josh to plan well in time for holidays and long weekends to include offers and discounts.
Focused on the end user benefit, we built and implemented the product roadmap centered around delightful customer experiences.
While it was displayed to several strong prospects, buyers could relate to the empathy at the core of product.
SVP Product Management, 4R Systems
“I want to thank you for the incredible job you did on our clickable prototype. The conference was a success and we were able to share with several strong prospects. We will continue to iterate on this as we move forward in the development process.”