Business Intelligence and Analytics

Successful Business Outcomes

We aimed to capture reliable installed base data, create actionable insights and help identify opportunities faster   But the journey was fraught with challenges.   Spending time on routine and tedious tasks Creating an auto quote campaign was cumbersome. Ryan wanted a better way to automate and expedite sales.

Struggling to expedite the sales process Ryan and his team were wasting up to 2 days manually combining through Excel spreadsheets for opportunities – eventually giving up in frustration.

No holistic representation of data and insights Ryan, a Cisco seller had no direct access to consumer insights and reports in one place. Data on installed base was impossible to dig out. Over half of all data was wasted as it was siloed, inaccurate, outdated or misplaced. The usable portion was spread between systems, software and databases.

We began by conducting design workshops
for smoother collaboration

We studied Ryan’s journey as a seller, including those of his partners and executive leadership.

Turning abstract ideas into something tangible

Helped prioritize content by revealing space constraints and hierarchy of elements on the page.

Information Hallway

Synthesizing analysis for clarity and creating mini cards expressing key concepts as independent insights.
 

Defining Paths

It helps to decode the current challenges about the people taking part, how they communicate and the connections they build.

We can achieve business goals with quick discussions resulting in rational solutions.

We built a connected, collaborative and a frictionless experience

We offered a robust platform to executive leaders, Cisco Sellers and Partners to streamline business insights. This empowered sales specialists like Ryan to uncover revenue opportunities weeks or months in advance and act on them.

Design Solution

Apart from being visually appealing, the donut chart satisfies the “at a glance” requirement of data visualisation better. Ryan, who is pressed for time can now easily understand and absorb data quickly.

Created a color palette of 3, 6, 9 colors cascading from darkest, medium to light. Colors chosen in the palette are visually distinct.

Solution Mapping

To view patterns of connectivity and correlations through visuals, the Node mapping chart was the right choice.

It provided a complete bird's eye view of the system being visualized and at the same time allowed the viewer to interact as well as see the relation between certain nodes in the visualization.

Bookmarks

Based on his needs, Ryan can save a view as Bookmark, make it public or share with team to collaborate. Bookmarks create an easy way to get directly to data in CR at customer and regional levels too.

We wanted to create a seamless experience for sellers like Ryan, making it easy for collaboration and decision making.

Sellers get a fresh lease of convenience with dynamic features   Cisco Ready - Connected Experience Ryan can filter customer opportunities and create customised KPIs based on his needs. Cisco Ready - Qualifications & Collaboration Ryan can scroll through millions and with speed owing to web feature rich BI tool ag-Grid. Enterprise Agreement Ryan gets a complete and accurate view of assets of customers, pricing and Total Cost of Ownership (TCO).